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paveya blog
4 Ways to Increase Your Vacation Rental Company’s Email Click Rate

When evaluating your email marketing efforts, do you base success on

If you liked this post, maybe you will like these...
How to Find Social Media Content for Your Real Estate Company

More than 90% of home buyers today are beginning their home search o

If you liked this post, maybe you will like these...
When Should a Builder Consult an Internet Marketing Agency?

How do you know when it’s time to hire an internet marketing agenc

If you liked this post, maybe you will like these...

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    4 Ways to Increase Your Vacation Rental Company’s Email Click Rate

    When evaluating your email marketing efforts, do you base success on your email open rate or your email click rate? If you only base success on your open rate, then you probably aren’t getting an accurate picture of how successful your emails are. Why? Because clicking a link within your email is evidence that your message effectively drove someone to take action. Whether it’s clicking a link to search your vacation homes or to read your latest blog post, your ultimate email goal should be to encourage action. So, once your subscribers receive your email, how …
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    increase your vacation rental company's email click rate

    How to Find Social Media Content for Your Real Estate Company

    More than 90% of home buyers today are beginning their home search online, making it crucial for real estate companies to maintain a strong internet presence. More than 70% of internet users are active on social media, and will often go there first for information. Sharing good content on your real estate company’s social media websites such as Facebook, Google+, LinkedIn, Pinterest, Twitter, and even Instagram, will bring in more web traffic which means more potential business for you. How do you find good content to get the attention of potential home buyers? …
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    finding good real estate content for social media

    When Should a Builder Consult an Internet Marketing Agency?

    How do you know when it’s time to hire an internet marketing agency? Consulting an agency that specializes in the home building industry can save you time and help increase your qualified leads, but how do you know you’re ready for that step? Here are three important questions to ask yourself when considering whether to hire an agency. 1. Do you need to increase the number of well-qualified leads your website generates each month? If you feel you are generating enough leads, making enough sales, and have enough future buyers in your sales pipeline, then you …
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    home builder marketing

    5 Vital Internet Marketing Tips for Vacation Rental Companies

    The vacation rental marketing environment is one that is constantly evolving. Even the most well established companies are constantly threatened by new competition that are often willing to sacrifice larger profits to gain market share in the local industry. Whether your company has been a major player for decades or you are a start up looking to gain traction in the area, a strong internet marketing strategy is necessary for success. Ensure your company is getting the maximum amount of leads and exposure possible for its marketing dollar by following these top 5 …
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    Vacation Rental Internet Marketing Tips

    5 Ways CRM Can Improve Your Vacation Rental Company

    Did you know that only 2% of sales are made as a result of a first contact, and studies show that 80% of sales are made on the 5th to 12th contact? Additionally, 48% of sales people never follow up with a prospect. When a potential vacationer fills out a contact form on your website or calls your company with questions, where does their information go? How many of those contacts does your company actually follow up with? How many times is each prospect subsequently contacted? If you don’t know the answer to these questions, or if your team doesn’t follow up w…
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    vacation rental crm