Following and engaging with real estate influencers is a great way to stay informed of the latest industry trends and extend your networking reach! Here are five real estate marketing experts who share valuable, insightful information every day through their social networks! They provide awesome information and resources you can use and share with others. This list makes up some of the most important players in real estate marketing!
Erica Campbell Byrum
Erica is the Director of Social Media at Homes.com and ForRent.com where she and her team help real estate professionals grow their business through effective online marketing. She frequently serves as key note speaker for real estate and digital marketing conferences. She is the recipient of the 2014 PR News Social Media MVP Award and has co-authored an eBook with fellow digital marketing expert, Jay Baer, called Youtility for Real Estate. Be sure to check out Erica’s October 29th webinar with Jay Baer, How to Grow Your Real Estate Business with Help Not Hype.” During this webinar, Erica and Jay will discuss the power of providing helpful content and how it is setting smart real estate marketers apart from the pack. This fascinating, fast paced session will expose viewers to eye opening examples of their peers using innovative marketing that proves truly useful to home buyers and sellers.
The New York Times best-selling author of Youtility, Jay Baer is known on an international scale as a marketing expert, speaker and coach. As mentioned, he has recently published an eBook with Erica Campbell Byrum called Youtility for Real Estate, which includes detailed strategies real estate professionals can use to effectively implement content marketing to sell more homes. Jay’s extensive experience includes consulting for 30 Fortune 500 companies. He is also a frequent key note speaker, a venture capitalist with 25 years of digital marketing experience, and he runs the world’s #1 content marketing blog.
Krista Bunskoek is a real estate marketing expert who has appeared in Techvibes, Entrepreneur, and Digital Journal. Krista is the Director of PR at Wishpond, a company whose blog receives over 100,000 daily views. She has also founded numerous businesses and is a contributor to Social Media Examiner, Social Media Today, and 60 Second Marketer.
Seth is the Vice President of Real Estate Marketing, Inbound and Sales Strategist, and Public Speaker at Placester. He is an expert at creating online success for real estate professionals. Driving leads and creating relationships for his clients is an initiative Seth works towards on a daily basis. Seth specializes in social strategy, strategic partnerships, sales, marketing automation, and branding.
A B2B marketing expert and CEO of MarketingArtfully.com, she has leveraged her 15 years of experience in the marketing industry to consult almost 1,000 small business owners. Tara is known for her creative and interesting presentations on social media and real estate marketing, among other topics.